Keyword Activity Summary Report
Updated at August 19th, 2026
Table of Contents
This report shows a summary of usage by candidates per short code/phone number and keyword over time. This report will only return candidates that used a keyword and include a date range that checks against the candidate’s created date.
Report fields
Available filters are highlighted below.
| Field | Field Description | Sample Value & Formatting |
|---|---|---|
| Date | Returns the date of activity based on when the candidate first engaged. | 12-29-2020 |
| Shortcode/Phone Number | Returns the short code or full phone number that the candidate used to engage with the platform (the same fields exist on the Candidate Specific report). | 25000 |
| Keyword | Returns the keyword used by the candidate. | GW2020 |
| Total Candidate Count | Returns the total count of candidates (Capture Complete and unknown candidates). | 195 |
| Total Capture Complete Candidates | Returns the total count of capture complete candidates. | 178 |
| Total Unknown Candidates | Returns the total count of unknown candidates. | 17 |